ROI tracking began in September 2026. Earlier figures are retrospectively reconstructed estimates; unavailable historical ROI is not zero.
Where visitors came from
GA4 sessions from the Website Overview page. Channel totals may differ slightly from total visits.
What changed this month
717 visits, up 18.3%. Organic visitors submitted 19 tracked consultation/contact forms.
6 consultations and 4 booked procedures, with an estimated $36,000–$42,000 in booked value.
319 website visits, down 16.3%. The report narrative counts 35 interactions including calls directly from ads.
Most-viewed pages
12-month lead and outcome history
ROI tracking began in September 2026. Earlier available lead and outcome figures are reconstructed history; months without source data are marked unavailable. Repeat contacts use the tracker’s existing definition; submissions minus unique contacts is not necessarily the repeat-contact count.
Reported returns
ROI includes the costs defined in the source tracker. Confidential service rates are excluded from this dashboard.
Outcome notes
Bookings may occur after the original inquiry month. Outcome counts have not been independently matched to individual leads.
Year-to-date tracker estimate · historical coverage incomplete
ROI tracking began in September 2026; this tracker estimate includes retrospectively reconstructed outcomes. Dates do not align: reported revenue ends September 30; search spend includes October 1–11. Outcome data is incomplete for other months, so this is not a complete YTD performance measure.
Paid search performance
September 1–30, 2026 · Google Ads and GA4 measure different stages of the journey
Ad group performance
Website engagement from paid search
Interpretation
Plastic Surgery achieved a 9.94% click-through rate and $5.08 average CPC. Esthetician CPC improved, while Lip Fillers CPC rose 79.0% to $11.59.
Ad clicks (389) and paid-search website visits (319) are different measures and are displayed separately.
The visible ad-group costs sum to $2,522.46 because of rounding; the report grand total and ROI tracker both show $2,522.47.
Organic search & SEO
September 1–30, 2026 · Live table totals take precedence over the written report summary
Top visible search queries
First 10 rows shown in the source report, out of 1,528 query rows. Query totals are not equivalent to GA4 organic sessions.
Organic website activity
What to watch
Organic visits increased 18.3%, while search clicks declined 1.8%. The live table shows 16,036 impressions, down 13.1%, which differs from the written summary’s older percentages.
Breast augmentation and MyEllevate pages gained organic views. Lipedema liposuction had 86 organic views, up 83.0%.
Longer-term perspective
October 1, 2025–September 30, 2026 · Last 12 Months report page
Monthly website visits · 22,555 total
Coverage & measurement notes
- Square appointment bookings are not tracked in the report, according to the October 3 reporting note.
- The lipedema form was missing analytics submission tracking before October 3. Historical form counts may be understated.
- The Google AI Overview/AI Mode Visibility area on page 4 did not expose numerical data during extraction; no visibility score is inferred.
- September outcomes are reported, August outcomes are reported, and July outcomes are awaiting client data.
- This is a verified snapshot, not a live connection. Changing tabs or the outcome month does not refresh source data.
Source reports
Reveal monthly metrics report ↗
Metric definitions
Visits are the report’s GA4 session measure. Forms and phone clicks are event counts, not unique people. Unique contacts are deduplicated in the lead tracker. Estimated booking value uses the midpoint when a range is reported. Revenue/ad spend is reported all-source booked value divided by search spend and does not establish paid-search attribution.
Team insights
Published commentary for September 2026